To push Android farther into the workplace
Google announced the launch of Android Enterprise Recommended on February 21, a business-focused certification program to persuade more organizations to trust and depend on certain Android smartphones that meet a new set of requirements. Because of the scale of Android, the quantity of handsets out in the wild, and the lack of consistency with regards to security and operating system updates, Google has thought that it was hard to ensure companies. This program is designed to green light a handful of devices for corporate use.
The initial list of devices that meet Google’s new requirements naturally incorporates its own Pixel, Pixel XL, Pixel 2, and Pixel 2 XL. The list additionally incorporates the BlackBerry KeyOne and Motion, Huawei Mate 10 and P10 lines, LG V30 and G6, Motorola X4 and Z2, Nokia 8, and Sony’s latest Xperia X devices. As far as requirements go, Google says Android Enterprise Recommended devices must meet minimum hardware requirements for Android 7.0 and later, support bulk deployment of devices, deliver security updates within 90 days of release from Google for up to three years, and offer unlocked devices. A full list of supported devices can be found here, while the full requirement list is available online here.
Google says it intends to add more devices to the list in the coming months, and furthermore that it will be using this approach to handle classifications of devices like “rugged” devices and those handled by enterprise mobility management providers. The ultimate goal, obviously, is to make Android a more reliable and trusted workplace tool, so it can join iOS, macOS, and Windows 10 as the go-to operating systems of large companies. Those arrangements may not generate a significant amount of cash for Google when compared with its core advertising business, yet it puts more Android devices in the hands of company employees who, at the end of the day, are likewise consumers whose habits and behaviors on Android feed back into the general Google ecosystem.